PDMA Purpose
- To provide a program of continuing education on all aspects of Direct Marketing of the general public and for people involved with the Direct Marketing Industry.
- To provide instruction and training in Direct Marketing to the public and the membership.
- To promote the highest ethical and professional standards for Direct Marketing consistent with the public interest.
- To cooperate with government and industry organizations for the advancement of Direct Marketing.
- To encourage the exchange of ideas among members, participants, and students.
